Home Sales Tips: How to Market the Community Around Your Home to Prospective Buyers

Selling a home is more than real estate listings and making the home appealing to potential buyers. One factor to take into account when buying a home is its location, meaning the community that surrounds the home.  

For sellers as well as buyers, it’s important to highlight the benefits of living in a particular community.  After all, neighborhoods will have an enormous impact on the future buyer’s living experience.

It’s All About Walkable Neighborhoods

According to a Portland, Oregon-based company, City Observatory, there’s a growing demand for homes located in walkable neighborhoods. A Decades-long love affair with commuting from suburban areas, to work in the city has greatly lost its appeal.

Also, the growing demand for walkable neighborhoods is fueled by people desiring convenient access good schools as well as to entertainment options like movies, restaurants, and shopping. There’s also an appeal for easy access through reliable public transportation.

Fifty-five percent of participants said they would gladly get a small house with a small yard if it meant easy access to stores, schools, and restaurants. Plus, a walkable neighborhood also significantly increases property values. So play up the nearby community benefits that would entice potential buyers.

Great Neighborhood Amenities

Other favorable community amenities include bicycle paths, libraries and parks. These are great bonuses for neighborhoods to attract fitness-minded individuals and promote a family-friendly atmosphere for buyers with kids. Speaking of kids, living in an excellent school district usually yields higher home values.

According to a survey conducted by the Demand Institute, almost half of participants wanted a pet-friendly neighborhood. In fact, this factor ranked higher than easy access to public transportation and even public schooling.  

Neighborhood Safety

Safety is a top concern for most homebuyers. Although, there’s little one can do to quell neighborhood violence there are things an owner can do to make their home safer. They may want to consider studying security features on homes in their neighborhoods and adopt what they can, within reason.

What Potential Home Buyers Don’t Want In A Neighborhood

According to the National Association of Home Builders (NAHB), fewer home buyers were least impressed with communities with golf courses, a high population, gated communities, and mixed-use communities.

Homeowners, when listing a home, seek the help of a Carolina Living real estate agent experienced in listing the best features of both the home and the community surrounding it.

Beautiful Cornelius Townhome For Sale

Cornelius Townhome For Sale
Exceptional 3 story Townhome. Ryan Home Model has attention to detail. Stainless steel appliance, granite, hardwood flors Technology throughout with theater speakers pre-wired, security system. Looks like a model home because it is. All furniture can be bought seperately.

Directions To this beautiful Cornelius home.
I77 South to Exit 28. Right on Catawba Rd. Left at Harborside Commons accross from Midtown Sundries. Straight to The Commons Blvd. Take left and Home on left..

harborside homes for sale

Listings 1 - 4 of 4

18621 Harborside Drive -- 3 BR, 2 BA
Price: $800,000 (1406 sqft)
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EXP Realty LLC | MLS # 4198279 | Contract
18641 Harborside Drive -- 3 BR, 2 BA
Price: $759,000 (1434 sqft)
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K.M.D. Realty Inc. | MLS # 4181188 | Active
19019 Chandlers Landing Drive -- 2 BR, 2.2 BA
Price: $425,000 (2343 sqft)
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Allen Tate SouthPark | MLS # 4202688 | Active
19433 Booth Bay Court -- 3 BR, 2.1 BA
Price: $415,000 (1464 sqft)
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Northstar Real | MLS # 4204005 | Active

The data relating to real estate on this Web site derive in part from the Carolina Multiple Listing Services, Inc. IDX program. Brokers make an effort to deliver accurate information, but buyers should independently verify any information on which they will rely in a transaction. All properties are subject to prior sale, change or withdrawal. Neither Savvy + Co. Real Estate nor any listing broker shall be responsible for any typographical errors, misinformation, or misprints, and they shall be held totally harmless from any damages arising from reliance upon this data. This data is provided exclusively for consumers -- personal, non-commercial use and may not be used for any purpose other than to identify prospective properties they may be interested in purchasing. © 2024 Carolina Multiple Listing Services, Inc.
Data updated December 24, 2024

104 Whiterock Drive – Mount Holly NC

Carolina Living Real Estate
Custom home designed for casual living in amenity rich waterfront community. Home features 2 fireplaces, Brazilian walnut hardwoods, Eudy’s custom cabinetry, granite countertops throughout, gourmet kitchen, built-in’s. Large finished basement boasts full wetbar, rec room, complete media room (equipment stays!), office, full bath and large unfinished storage. Additional upstairs suite is must see!

See the Virtual Tour

Property Courtesy of Real Living In Style Realty
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Contact your Carolina Living Agent for all your Charlotte NC real estate needs.

142 Preserve Way Mooresville NC


Beautifully maintained waterfront home in the new Cove sub-division. Many upgrades from spec. Unfinished basement partially studded and rough-in for full bath in place. Granite counter tops and upgraded solid cherry cabinets in kitchen. Dual staircase to second floor.

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Property Photos


Property Courtesy of Real Living In Style Realty
© 2010 Carolina Multiple Listing Services, Inc. All rights reserved

146 Prestwood Drive Mooresville NC

Lake Norman Waterfront

This home is surrounded by water on 3 sides.  280 feet of waterfront with breathtaking views. Very Private lot all brick ranch which is impossible to find. Every room has been re-made with detail and care. Lot is south facing with sunset and sunrise views that are breathtaking. See slideshow at Find Lake Norman Homes For Sale.
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Property Courtesy of Real Living In Style Realty
© 2010 Carolina Multiple Listing Services, Inc. All rights reserved

Contact your Lake Norman Agent for all your Charlotte NC real estate needs.